HI, I’M MATT PAULL.
Across design, creative and adtech, I've worked with some of the world's most recognisable brands — New Balance, Gloria Jean's Coffees, THE ICONIC, Zambrero and Sam Prince Hospitality Group — building brands from the ground up and leading campaigns that cut through.
I come from the analog era — old school craft meets modern thinking. That balance is what makes the brands I build feel original, considered and built to last.
Today I work with founders and owners who want more than a logo. They want a real creative partner — someone who understands their vision, gives a damn about the outcome, and builds a brand that reflects the full weight of what they're creating.
If that's you — I'm in your corner.
MY CRAFT
Branding is my core — but it's not all I do. Over 24 years I've built up a broad creative skillset that means I can help at any stage of your brand's life, not just the beginning. Need a campaign concept, a merch line, signage direction, menu design, social assets or art direction for a shoot — all in my toolkit. And when a project needs specialist skills, I bring in trusted people from my network to get it done fast and cost-effectively.
One partner. Less complexity. Better work.
For founders who want ongoing creative support after launch, I also offer retainer arrangements to keep the work consistent and the momentum going.
Brand Identity
Logo Design
Brand Guidelines
Brand Language
Naming Development
Brand Strategy
Art and Creative Direction
Digital Assets
Printed Collateral
Stationery
Website Design
Presentation Design
Creative Campaigns
Hand Lettering/Typography
Curated Art
Creative Copywriting
Motion Graphics
Photography and Videography
Retouching and CGI

